A Nugget of History
Leadership and Legacy
The Legacy He Left Behind
Of course, with his well-known restaurants on what seems to be every block, Ray Kroc has left a huge legacy behind.
Ray Kroc and Walt Disney met each other while working for the red cross during the first World War. Later, Kroc almost opened a franchise in Walt Disney's amusement park but refused to later on when Disney insisted he increase the prices of his menu items at the Disney franchise.
Ray Kroc's letter that was given to employees in training in 1979
Along with the letter Ray Kroc sent this disc that played some of McDonald's jingles and a message from Kroc himself.
Ray Kroc and Walt Disney met each other while working for the red cross during the first World War. Later, Kroc almost opened a franchise in Walt Disney's amusement park but refused to later on when Disney insisted he increase the prices of his menu items at the Disney franchise.
Quality: Not Only in Food, but in a Person
Ray Kroc is remembered by many as a hard-working man who cared about his customers and employees alike.
Ray Kroc believed that "the strength of McDonalds is our crew" and was sure to treat his employees right and made sure each employee was properly trained to produce quality and clean food. Also, when faced with of whether or not to place a McDonald's franchise in the ever popular Walt Disney World, Kroc turned down what would have surely been a profitable investment because Disney would only let him open in his amusement park if Kroc raised his prices by 5 cents so Disney would profit as well. Despite the opportunity to make a fortune, Kroc refused to franchise in Disney and stood by his loyal customers, not wanting to increase the prices of his menu on them.
The "Golden Arches" Landmark
Since 1955, the fast food industry has grown greatly thanks to the many innovations and contributions made to the field by Ray Kroc. Now there are McDonald's restaurants in over 119 countries, with over 32,000 restaurants that serve over 60 million people a day. The signature "golden arches" of McDonald's are well known, and serve as a landmark for travellers on the road and families in search of a quality meal alike.